product line

• Groupe de produits liés vendus par une même entreprise sous une même marque ou catégorie, partageant souvent des caractéristiques similaires, des marchés cibles ou des canaux de distribution.

A group of related products sold by the same company under a single brand or category, often sharing similar features, target markets, or distribution channels.

1. Range of related productsB2formal

   A group of related products sold by the same company under a single brand or category.

   gamme de produits

   • The company is expanding its product line to include organic snacks.
   • Their new product line of smartphones was launched last month.
   • We need to review the profitability of each product line.