milline

A specialized noun used in advertising to denote a unit of measurement equal to one agate line of advertising space in one million copies of a publication.

• 🇨🇳广告业中的专业名词，指衡量广告空间的单位，等于一百万份出版物中一行铅字（一阿格特行）的广告空间。

1. Advertising measure C2 formal

   A unit used in advertising to measure the cost of one agate line of advertising space in one million copies of a publication.

   • The campaign cost was calculated based on the milline rate.
   • Advertisers often use milline to compare costs across different publications.
   • The milline cost for the magazine was surprisingly low.

   🇨🇳广告单位