product development

• Prozess der Konzeption, Entwicklung und Markteinführung eines neuen Produkts oder der Verbesserung eines bestehenden Produkts, einschließlich Forschung, Planung und Tests.

The process of designing, creating, and bringing a new product to market, or improving an existing one, involving research, planning, and testing.

1. Process of creating a new productB2formal

   The complete process of bringing a new product to market, from idea generation through design, testing, and launch.

   Produktentwicklung

   • The company invested heavily in product development for the new smartphone.
   • Product development involves market research, prototyping, and user testing.
   • She leads the product development team at the tech startup.

2. Improvement of existing productsB2formal

   The ongoing process of enhancing or updating an existing product to meet changing customer needs or market trends.

   Verbesserung bestehender Produkte

   • Product development for the software includes regular updates and bug fixes.
   • The team focused on product development to add new features to the app.
   • Customer feedback drives product development for the car manufacturer.