Vocab Bloom Hub

charm campaign

/tʃɑːm kæmˈpeɪn/

1 entry

phrase

/tʃɑːm kæmˈpeɪn/C1formalpolitical
  • ruПреднамеренное усилие использовать дружелюбие, лесть или личное обаяние для завоевания чьего-либо расположения, доверия или сотрудничества, часто в политическом, деловом или социальном контексте.

A deliberate effort to use friendliness, flattery, or personal appeal to win someone's favor, trust, or cooperation, often in a political, business, or social context.

  1. Strategic friendlinessB2informal

    A deliberate effort to use charm, flattery, and friendliness to win people over or achieve a goal.

    ruКампания по очарованию

    • The politician launched a charm campaign to win over skeptical voters.
    • He went on a charm campaign with his new colleagues to get their support.
    • The company started a charm campaign to improve its public image after the scandal.