product introduction

• Proceso o acción de lanzar un nuevo producto al mercado, incluyendo estrategias de marketing, publicidad y distribución; también puede referirse a la presentación formal de un producto ante un público o audiencia.

The process or act of launching a new product into the market, including marketing, promotion, and distribution strategies.

1. Launch of a new productB2formal

   The process of bringing a new product to the market for the first time.

   lanzamiento de producto

   • The company is planning a major product introduction next quarter.
   • A successful product introduction requires careful market research.
   • The product introduction was accompanied by a large advertising campaign.

2. Presentation of a productB2formal

   The act of presenting or demonstrating a product to potential customers or stakeholders.

   Presentación de un producto

   • The sales team prepared a detailed product introduction for the client.
   • The product introduction included a live demonstration of its features.
   • During the product introduction, the manager highlighted the key benefits.