Vocab Bloom Hub

good will

/ɡʊd wɪl/

Traduction: Attitude amicale, utile ou coopérative envers les autres ; désigne aussi la valeur immatérielle d'une entreprise qui dépasse ses actifs physiques, comme sa réputation et la fidélité de sa clientèle.

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/ɡʊd wɪl/B2formalbusiness
  • frAttitude amicale, utile ou coopérative envers les autres ; désigne aussi la valeur immatérielle d'une entreprise qui dépasse ses actifs physiques, comme sa réputation et la fidélité de sa clientèle.

A friendly, helpful, or cooperative feeling toward others; also refers to the intangible value of a business beyond its physical assets, such as reputation and customer loyalty.

  1. Friendly or helpful attitudeB1formal

    A kind, friendly, or cooperative feeling toward others.

    frbienveillance

    • The charity event was organized with a spirit of good will.
    • She offered her help out of pure good will.
    • Good will between neighbors makes a community stronger.
  2. Business assetB2formal

    The value of a business's reputation, customer relationships, and brand recognition, often considered an intangible asset.

    frachalandage

    • The company's good will was valued at over a million dollars.
    • When they sold the business, the good will was included in the price.
    • Building good will with clients takes years of trust and quality service.