poster girl

• Femme ou jeune fille qui sert de figure publique ou de représentante d'une cause, d'un mouvement ou d'un produit, souvent utilisée dans la publicité ou les campagnes. Peut aussi désigner une personne qui incarne parfaitement une qualité ou une caractéristique donnée.

A woman or girl who is the public face or representative of a particular cause, movement, or product, often used in advertising or campaigns. Can also refer to someone who perfectly embodies a certain quality or characteristic.

1. Representative figureB2informal

   A woman who is considered a perfect or ideal example of a particular quality, activity, or cause.

   figure emblématique

   • She became the poster girl for the environmental movement.
   • The athlete is the poster girl for healthy living and fitness.
   • The company chose her as the poster girl for their new campaign.

2. Model in advertisingB1formal

   A female model whose image is used on posters to promote a product, event, or organization.

   égérie publicitaire

   • The poster girl for the charity event was a famous actress.
   • They hired a new poster girl for their fashion line.
   • The poster girl's face was on billboards across the city.