sell

• Action de céder un bien ou un service contre de l'argent ; processus de persuasion d'un acheteur pour acquérir quelque chose.

The act of exchanging a commodity, service, or property for money or its equivalent; the process of persuading a buyer to accept ownership or use of something in return for payment.

1. Act of sellingA2formalbusiness

   The activity or business of transferring goods or services in exchange for monetary compensation or other forms of value.

   vente

   • The company reported a significant increase in overall volume this quarter.
   • They completed the transfer of the building in record time.
   • During the holiday period, many stores extend their hours to accommodate higher activity.
   • The representative was under a lot of pressure to close the arrangement before the end of the month.
   • He works in the department responsible for international deals.

   Synonymesdealmarketingsalesellingtradetransactionvending

   Antonymesbuypurchase

2. Reduced price eventB1informalbusiness

   A special period or occasion during which goods are offered for purchase at prices lower than their standard or usual cost.

   Soldes

   • I managed to get this coat for half price at the end-of-season event.
   • The store is having a massive clearance event this weekend with discounts up to 70%.
   • Everything in the shop window is included in the current promotion.
   • Black Friday is famous for its aggressive price reductions both online and in physical locations.
   • We need to clear out last year's inventory, so we are organizing a flash discount.

3. Persuasive presentationB2informalamerican

   An instance of convincing a person or group of the merits, desirability, or necessity of acquiring a specific item, idea, or plan.

   argumentaire de vente

   • Getting the board to approve the budget increase required a very difficult conversation.
   • That was a tough argument to make, but the client finally agreed to sign the contract.
   • His presentation was less of a technical briefing and more of an enthusiastic pitch.
   • The candidate's job interview was essentially a polished appeal regarding their own skills.
   • She can't stand the aggressive tactics used by some phone centers.

   Synonymespersuasionpitchpresentationsales pitchsales talkspiel

4. Betrayal of principlesC1formalpolitical

   An act of abandoning one's loyalties, moral standards, or long-term integrity in exchange for a short-term personal gain or advantage.

   Trahison de ses principes

   • In the eyes of his supporters, accepting that title was a complete abandonment of everything he stood for.
   • They accused the senator of making a cowardly compromise with the industry lobbyists.
   • Taking the money to remain silent was viewed as an unforgivable trade-off.
   • The narrative explores the tragic barter of one's soul for fleeting fame.
   • He felt that endorsing the inferior product would be a sacrifice of his professional ethics.

   Synonymesbetrayalcapitulationcompromisesellouttreachery

   Antonymesfidelityloyalty

• Verbe désignant l'action de céder un bien ou un service contre de l'argent, ou de le proposer à la vente.

A verb used to indicate the act of exchanging goods or services for money.

verbe irrégulier

1. A1formal

   To give something to someone in exchange for money.

   Vendre (échanger contre de l'argent)

   • She sells handmade jewelry at the market.
   • They sell fresh produce at the store.
   • He sold his old car to buy a new one.

   Synonymesauctionbarterdispose ofmarketpeddleretailtradevend

   Antonymesbuypurchase

2. Convince or persuadeB1informal

   To successfully persuade someone to accept or buy an idea, product, or service.

   vendre (une idée)

   • He sold me on the idea of starting a business.
   • The salesman sold the customer on the new phone.
   • She sold the team on her marketing strategy.

   Synonymesconvincemarketpersuadepitchpromoteswaytalk intowin over

3. Betray for profitC1formal

   To betray someone for personal gain or money.

   Trahir pour de l'argent

   • He sold out his friends for a reward.
   • The politician was accused of selling his country.
   • Never sell your principles for money.

   Synonymesbetraydouble crosssell out

Variantes phrasalsell offsell outsell up