tag line

• 广告、营销或娱乐中用来概括产品、活动或故事核心信息的引人注目的短语或口号。

A memorable phrase or slogan used in advertising, marketing, or entertainment to summarize the key message or theme of a product, campaign, or story.

1. B2formal

   A short, memorable phrase used in advertising or branding to capture the essence of a product or company.

   广告标语

   • The company's tag line is 'Just Do It'.
   • A good tag line can make a brand unforgettable.
   • They changed their tag line to appeal to a younger audience.

2. Punchline or closing remarkB2informal

   A final line or punchline of a joke or speech that delivers the main point or humor.

   点睛之笔

   • The comedian delivered a perfect tag line that had everyone laughing.
   • His speech ended with a powerful tag line that resonated with the audience.
   • The tag line of the movie was both witty and thought-provoking.