slogan

• Substantiv, das eine kurze, einprägsame Phrase oder einen Leitspruch bezeichnet, die bzw. der oft von einer politischen Gruppe, Organisation oder einem Unternehmen verwendet wird, um eine Idee oder ein Produkt zu verbreiten.

A noun referring to a short, memorable phrase or motto, often used by a political group, organization, or commercial entity to promote an idea or product.

1. Political or group mottoB1formal

   A short, memorable phrase used by a political party, organization, or group to express its aims or beliefs.

   Slogan

   • The party's slogan was 'Yes We Can'.
   • The environmental group adopted the slogan 'Save Our Planet'.
   • Protesters chanted their slogan during the march.

   Synonymebattle crycatchphrasecatchwordmantramottorallying crywatchword

2. Advertising catchphraseA2formal

   A short, striking phrase used in advertising to promote a product or service.

   Werbeslogan

   • The company's new slogan is 'Just Do It'.
   • The car manufacturer used the slogan 'Drive the Future'.
   • A good slogan can make a product memorable.

   Synonymecatchphrasecatchwordmotto