slogan

• Nom désignant une phrase courte et mémorable ou une devise, souvent utilisée par un groupe politique, une organisation ou une entreprise pour promouvoir une idée ou un produit.

A noun referring to a short, memorable phrase or motto, often used by a political group, organization, or commercial entity to promote an idea or product.

1. Political or group mottoB1formal

   A short, memorable phrase used by a political party, organization, or group to express its aims or beliefs.

   Slogan (devise politique ou de groupe)

   • The party's slogan was 'Yes We Can'.
   • The environmental group adopted the slogan 'Save Our Planet'.
   • Protesters chanted their slogan during the march.

   Synonymesbattle crycatchphrasecatchwordmantramottorallying crywatchword

2. Advertising catchphraseA2formal

   A short, striking phrase used in advertising to promote a product or service.

   Slogan publicitaire

   • The company's new slogan is 'Just Do It'.
   • The car manufacturer used the slogan 'Drive the Future'.
   • A good slogan can make a product memorable.

   Synonymescatchphrasecatchwordmotto