tie-in

• Nom désignant une attache ou un dispositif servant à relier ou à lier des objets entre eux, ou un lien commercial entre produits (par exemple, un produit dérivé associé à un film).

A noun referring to a fastener or device that serves to join or connect items together.

1. Connection or linkB2formal

   A relationship or connection between two or more things, often used in marketing or storytelling.

   Lien, connexion

   • The movie had a tie-in with a popular video game.
   • There is a clear tie-in between the new policy and the company's goals.
   • The book series has a tie-in with the television show.

   Synonymesaffiliationassociationconnectioncorrelationhookupinterrelationlinklinkagerelation

   Antonymesdisconnectiondisunionseparation

2. Fastener or connectorB1formal

   A device or object used to join or connect two things together.

   Attache de liaison

   • The tie-in for the cable was broken.
   • He used a metal tie-in to secure the pipes.
   • The rope tie-in held the tent firmly in place.

   Synonymesbinderbuckleclampclaspconnectorcouplingfastenerhookjointlatchlinktie