undersell

• Vendre un produit à un prix inférieur à celui d'un concurrent, ou présenter ou estimer quelque chose en dessous de sa valeur réelle.

A verb used to indicate the act of selling something at a lower price than a competitor, or to promote or value something less than its true worth.

verbe irrégulier

1. Sell at a lower price than competitorsB2formal

   To offer goods or services at a price lower than that of one's rivals.

   Vendre moins cher que ses concurrents

   • The new store is underselling all its competitors by offering huge discounts.
   • They managed to undersell the market leader by 15%.
   • To attract customers, the company decided to undersell its rivals.

   Synonymesunderbidundercutunderpriceunderquote

   Antonymesoverchargeoverprice